Extended Reality (XR)
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Case studies
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Culenz plans and produces 3D projection mapping for monuments, building facades and event stages. Content is shaped to the exact surface, so windows, columns and arches become part of the show.
01 — Definition
Projection mapping turns an uneven surface, such as a building, into a display. The surface is measured or 3D-scanned, and content is made to fit it exactly. Projectors are then aligned so the image lands on every edge.
02 — Solutions
We measure or scan the surface, so content fits each architectural detail.
Animation is made for the surface's geometry and the audience's main viewing angle.
Brightness, throw distance and overlap are calculated for the surface size and ambient light.
Our crew aligns the projectors on site and runs each show.
03 — In depth
Projection mapping turns buildings, monuments and stages into moving displays. Windows, columns and arches become part of the show.
Large audiences watch together, with no headset or screen needed. That makes projection mapping ideal for public celebrations and launches.
Culenz plans and produces projection mapping for heritage sites, building facades and event stages.
Every show starts with an accurate model of the surface. We measure it or capture it with 3D laser scanning and photogrammetry.
The model shows every edge, recess and detail. Content can then fit the surface exactly.
Animation is made for the surface's geometry and the audience's main viewing angle. Effects can make walls appear to move, crumble or transform.
Content can tell a heritage site's history, launch a product or celebrate a national day. We script the story with you first.
Projector brightness, lens and throw distance are calculated for the surface size and ambient light. Large surfaces need several projectors blended together.
We plan projector positions, power and weather protection. Each projector is aligned so the image lands on every edge.
Sound design adds impact to the visuals. Speakers are placed so the audience hears the show clearly.
Show control runs the projection, sound and lighting together. Shows can run on a schedule or start on cue.
Heritage sites often need permissions, night access and care for the structure. We plan these with site authorities early.
Projection leaves no mark on the building. That makes it a safe way to bring monuments to life.
Temporary shows suit festivals, launches and national days. Permanent shows suit tourist sites and city landmarks.
Permanent installations need weatherproof equipment and maintenance. An annual maintenance contract keeps the show running.
Public celebrations draw large crowds who want a shared moment. A projection show on a landmark gives everyone the same view at once.
Content can tell the story of a state, a city or a national day. Shows repeat through the evening, so crowds can move through the area.
Brands map products, cars and stages to create a reveal that audiences remember. The product itself becomes the screen.
Indoor launches can combine projection mapping with holograms and live presenters. One team plans the whole show.
Every project starts with a free scoping call to agree goals, audience, venue, devices and dates. You then receive a written scope with dated milestones.
We gather your files, build a first draft and review it with you, in the headset or on site where possible. Final content, testing and installation follow.
After launch, our crew runs the experience or hands it over with training. An annual maintenance contract can cover support, repairs and updates.
Cost depends mainly on how much content is custom, the hardware involved and how long the experience runs. On-site crew and travel add to event projects.
Reusing your existing CAD, BIM, footage or brand assets lowers cost. Building from photos or 2D drawings takes more modelling time.
We send an itemised quote after the scoping call. Content, hardware, crew and support are listed separately, so you see what each part costs.
Ask to see work the team has delivered, and who will actually build yours. Check that the same people stay on your project from scope to launch.
Ask how they test on the real device or venue, and what happens if something fails on the day. A clear answer shows real delivery experience.
Finally, ask for an itemised quote and a dated schedule. Vague estimates usually lead to surprises later in the project.
Culenz is an AR, VR and mixed reality company headquartered in Jaipur, with offices in Secunderabad and Dubai. We deliver projects across India and the UAE.
One accountable team scopes, builds, installs and supports your projection mapping project. You work with the same producer from the first call to the final handover.
04 — FAQs
Surface size, ambient light and show length drive the cost. A larger or brighter site needs more projector brightness, and longer shows need more animation. Heritage sites may also need permissions and night access, which affect the schedule.
Most shows run between three and fifteen minutes, often repeated through the evening. Longer shows need more content and production time. We recommend a length based on your audience and venue.
Yes, but ambient light from streetlights and signs affects brightness. We measure light levels at the site in the evening and choose projectors bright enough for a clear, vivid image after dark.
Yes. Indoor mapping works on stages, sculptures, cars, interiors and exhibition walls of almost any shape. Controlled lighting indoors makes images brighter and sharper, often with smaller projectors than an outdoor facade needs.
Yes. Sensors, cameras or a touch screen can let the audience trigger effects or change the content while the show runs. Interactive mapping suits museums, experience centres, science centres and brand activations.
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Book a free demo and see what Culenz can build for you.