Extended Reality (XR)
Holograms & Experiential
Digital Twins, BIM & AI
Industrial & Vocational Simulators
EHS Safety VR Modules
Defense, Medical & EdTech Labs
Case studies
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Culenz helps real estate developers in India and Dubai sell homes before they are built. Buyers walk flats in VR, explore holographic scale models and meet life-size hologram presenters at expos.
01 — Overview
Buyers struggle to picture a flat from floor plans and brochures, especially before construction starts. Virtual reality lets them walk through the finished home.
They see the light, the layout and the view from their own floor. That confidence shortens decisions.
Culenz helps developers in India and Dubai sell homes before they are built.
02 — What's included
VR sample flats built from your BIM files, ready before construction starts.
98-inch holograms and scale models that draw visitors to your stand.
Browser walkthroughs shared on a call, with no headset needed.
Every view matches the registered plan: RERA in India, Trakheesi permits in Dubai.
03 — Key features
A virtual sample flat is built from your BIM or CAD files, ready before construction starts. Buyers explore every unit type, not just one.
It costs less than building a physical sample flat and can be updated when plans change.
A holographic scale model brings the master plan to life with light and interaction. Buyers tap a tower to see available units and amenities.
Sales teams start every conversation with the big picture, then move to a single home in VR.
NRI and overseas buyers can explore a project from a browser link on a video call. No headset or travel is needed.
Interested buyers can progress the sale before they visit. Those who travel arrive ready to decide.
At property expos, 98-inch life-size holograms draw visitors to your stand. VR stations and digital scale models then explain the project.
The same content travels to NRI roadshows in other cities and countries.
Architects and clients review designs in VR before construction. They check sightlines, clearances, daylight and finishes at true scale.
Problems fixed in VR cost far less than changes on site.
Every view matches the registered plan. That keeps marketing consistent with RERA in India and Trakheesi permits in Dubai.
When drawings change, we update the content from the revised files.
Our PropVista XR platform combines the master plan, live inventory and VR walkthroughs in one sales tool.
It runs in the sales gallery, at expos and as a browser link for remote buyers.
Virtual reality suits deep, one-person experiences, such as a walkthrough or a training drill. Augmented reality suits phones and real spaces.
Holograms and projection reach crowds with no headset. A 360° live stream reaches people who can't attend in person.
On the scoping call, we recommend one format and explain the trade-offs. If a simpler option works better, we say so.
Agree what success means before the project starts, such as bookings, training scores, visitor numbers or time saved. Then measure the same figure before and after.
Our experiences can log sessions, scores, leads and usage. That data sits alongside your own business figures.
A short review after launch compares results with the goal. It also shows what to change in the next phase.
Voice-over and on-screen text can be produced in English, Hindi, Arabic or the other languages your audience uses. We agree the languages at scoping.
Experiences are designed for first-time users, with clear prompts and seated options where needed. We test comfort with real users before launch.
Holograms, projection and screen versions serve people who can't or prefer not to wear a headset.
Culenz can supply headsets, hologram boxes, screens, cameras and simulator stations, tested together before delivery. You can also use suitable hardware you already own.
Annual maintenance contracts cover preventive visits, repairs, spares and content updates. Response times are written into the contract.
04 — Our process
Every project starts with a free scoping call about your goal, audience, sites and timeline. You then receive a written scope with dated milestones and fixed deliverables.
You review the work in the headset or on site at each stage. Changes are made early, when they cost the least.
After launch, our crew runs the experience or hands it over with training. An annual maintenance contract keeps it running.
We agree goals, audience, venue, devices and dated milestones, and you sign off the scope.
We gather plans, photos or scans and build a draft for you to review in the headset or on screen.
Final models, content and interactions are added and tested on the target device.
Hardware is wired in, and the experience is rehearsed at the venue or a mock-up.
Our crew runs it or hands it over, followed by a review and a maintenance plan.
05 — Planning your project
Checklist
06 — Why Culenz
Culenz is an AR, VR and mixed reality company with offices across India and Dubai. We deliver projects in both markets.
One accountable team scopes, builds, installs and supports each real estate project. You keep the same producer from the first call to handover.
07 — FAQs
VR lets buyers see the finished flat, its light and its view, which a brochure can't show. Developers use it to shorten decisions and depend less on physical sample flats. Measure its effect by comparing site-visit-to-booking rates before and after.
Send the latest Revit, SketchUp, AutoCAD or 3ds Max models, plus the finish schedule and approved brochure renders. If only 2D drawings exist, we model from them, which adds time to the schedule.
Many developers use VR alongside fewer physical sample flats, or instead of them for some unit types. VR shows every layout and finish, while a physical flat lets buyers touch real materials.
Yes. Our Dubai office supports local developers with walkthroughs, holograms and scale models for sales galleries. Content follows the approved project details and your advertising permit, like any other property marketing.
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Start your journey
Book a free demo today and see what Culenz can build for your enterprise in India or Dubai.