About Culenz: a Jaipur-born AR, VR and MR studio, since 2019

A Jaipur-born virtual reality company

Culenz began in Jaipur in 2019 as a small AR, VR and mixed reality studio. Our headquarters is still in Mansarovar, Jaipur.

We have since opened offices in Secunderabad and Dubai. Together they serve clients across India and the UAE.

Our tagline, Dream with your eyes open, describes what we build: experiences that feel real while people stay fully aware.

What we build

Our work falls into four groups: extended reality apps, holograms and live experiences, digital twins with AI, and museums and motion theatres.

That covers VR and AR development, 98-inch life-size holograms and 360° live broadcasts. It also includes VR training simulators, digital twins and turnkey digital museums.

We also run four platforms: HoloStage 98, PropVista XR, SafeSim Uno and LiveCast 360.

Who we work with

Our clients include the Government of India and the Government of Rajasthan, alongside brands such as BMW Motorrad and Audi India. Festivals include the Jaipur Literature Festival.

We also work with real estate developers, manufacturers, energy companies, educators and healthcare providers.

Each sector brings its own rules, so every project starts from the client's own requirements.

Why live events shaped us

Much of our early work was live: national broadcasts, festivals and public XR experiences. Live work has no second attempt.

That taught us to plan carefully, rehearse fully and keep spare equipment on hand. The same habits now guide every project, live or not.

How we deliver

Every project follows five stages: scope, capture and storyboard, real-time build, integration and rehearsal, then run and support. Each stage ends with the client's sign-off.

Clients review the work in the headset or on site at every stage. That catches costly changes early.

After launch, an annual maintenance contract can keep installations running for years.

Comfort and accessibility

Many people who use our work have never worn a headset before. We design for them first, with simple controls and no forced camera movement.

Holograms, domes and projection reach people who can't or prefer not to wear a headset.

Every build is tested with first-time users before it goes live.

Our team

The Culenz team includes Unity, Unreal Engine, WebXR and AI developers, 3D artists, producers and on-site crew. Most roles are based in Jaipur and Secunderabad.

The same people who scope a project also build, install and run it. Nothing is handed to a subcontractor on show day.

Pride in Indian talent

Culenz was built in India, by Indian developers, artists and crew. We take pride in work that stands alongside studios anywhere.

Our mission is to make immersive technology accessible across Indian industries, communities and government institutions.

Quality we hold ourselves to

Every build is profiled on the device it will run on, and every live event is rehearsed. We cut detail until an experience runs smoothly.

Numbers on this site come from our own projects, and outside research is named with its source. We would rather publish less than publish something we can't stand behind.

Where we are heading

More organisations now use immersive technology for training, sales and public services, not only for events. We are growing our platforms and training range to meet that demand.

Our goal stays the same: experiences that serve a clear purpose and work reliably every day.

Working with Culenz

Book a free demo at our studio or a scoping call with a producer. Tell us your goal, audience and date.

You will receive one recommended format, a dated schedule and an itemised quote. If a simpler option fits better, we will say so.